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Sports Consultant Interview Questions (2025 Guide)

Find out common Sports Consultant questions, how to answer, and tips for your next job interview

Sports Consultant Interview Questions (2025 Guide)

Find out common Sports Consultant questions, how to answer, and tips for your next job interview

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Sports Consultant Interview Questions

Can you describe your previous experience working with professional athletes or sports teams?

Hiring managers ask this question to gauge your relevant experience, problem-solving skills, and communication abilities. You need to mention specific work with professional athletes or sports teams, describe how you improved team performance, and highlight how you effectively communicated strategies to coaches.

Example: In my previous role, I collaborated with a range of professional athletes, helping them refine their performance strategies. One memorable project involved working with a rugby team facing coordination issues; we implemented new training routines that not only boosted team synergy but also improved their game results. Throughout this process, clear communication was key, ensuring everyone was on the same page and motivated toward our shared goals.

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What methods do you use to provide feedback to athletes or teams?

Interviewers ask this question to assess your communication skills, your ability to provide constructive feedback, and how you foster a positive environment. You need to explain that you use clear and concise language, highlight strengths before discussing areas for improvement, and encourage open dialogue to ensure athletes feel supported and motivated.

Example: I prioritize open and honest communication when providing feedback to athletes or teams. I focus on specific observations, highlighting strengths and areas for improvement in a supportive manner. For example, after a match, I might discuss a player's decision-making process, framing it positively while suggesting alternatives. This approach helps build a trusting environment where everyone feels valued and motivated to grow.

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Can you describe the process you follow to develop a training program for a team?

What they want to understand is your approach and methodology in developing effective training programs. You need to explain that you start by assessing the team's current performance and needs through analysis of past performance data, then create a structured and tailored training plan with a periodized schedule, and finally, monitor and adjust the program based on feedback and regular evaluations to ensure continuous improvement.

Example: To create an effective training program for a team, I start by evaluating their current skills and areas for improvement. This helps me craft a customized plan that aligns with their goals. As the program unfolds, I keep an eye on their progress and gather feedback, allowing me to make adjustments and optimize training to ensure they get the most out of each session.

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How do you stay updated with the latest trends and technologies in sports science?

Hiring managers ask this question to gauge your commitment to continuous learning and staying current in your field. You need to mention attending industry conferences and following academic journals to demonstrate that you actively seek out reputable sources for the latest trends and technologies in sports science.

Example: I make it a point to regularly read industry publications like the Journal of Sports Sciences and follow thought leaders on platforms like Twitter. Engaging in discussions within professional networks, like attending seminars or webinars, allows me to exchange ideas with peers. I also keep an eye on emerging technologies by exploring sports tech startups, which helps me stay ahead of the curve in this ever-evolving field.

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How do you handle situations where there is a communication breakdown between you and a client?

Employers ask this question to understand your problem-solving skills and ability to maintain effective communication with clients. You need to explain how you identify the root cause of the breakdown, implement strategies to resolve the issue, and follow up to ensure the resolution is effective.

Example: When I encounter a communication breakdown with a client, my first step is to understand what went wrong by asking open-ended questions. I believe in adapting my approach based on their feedback. For example, if a client prefers more frequent updates, I’d adjust my communication style accordingly. After implementing these changes, I always follow up to ensure we’re back on track, fostering a more productive relationship moving forward.

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What software or tools do you use for sports analytics?

Hiring managers ask this question to gauge your familiarity with industry-standard software and your ability to visualize data effectively. You need to mention tools like R for statistical analysis and Tableau for data visualization, emphasizing your hands-on experience with them.

Example: In my experience as a sports consultant, I find tools like Tableau and Power BI essential for visualizing data trends effectively. I also regularly use platforms like StatsBomb and Opta to dive deep into game analytics. These tools enable me to present insights clearly, whether I'm working with teams to enhance performance or helping brands understand their audience better. Each platform has its strengths, and I enjoy leveraging them in my projects.

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How do you build and maintain relationships with your clients?

What they want to understand with this question is how you ensure long-term, productive relationships with your clients. You need to explain that you establish trust and credibility by consistently delivering on promises, understand client needs and goals through regular check-ins, and provide consistent value by offering tailored solutions.

Example: Building relationships with clients really starts with trust. I like to take the time to understand their unique goals and challenges, which helps me tailor my approach to their needs. For example, when I worked with a local sports club, I didn’t just focus on their annual plans; I regularly checked in to offer insights and support, keeping the communication open and the relationship strong.

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What is the most challenging project you have worked on as a sports consultant?

What they want to understand is your problem-solving skills and ability to handle complex situations. You need to describe a challenging project, such as managing a multi-sport event, explain the strategies you used to overcome obstacles, like implementing a new training program, and highlight the positive outcomes, such as increasing athlete performance by 20%.

Example: One of the toughest projects I tackled involved restructuring a community sports program facing funding cuts. It was complex, requiring collaboration with local government and stakeholders. We held workshops to gather input and revamped the program to focus on sustainable initiatives. Ultimately, we secured new funding and increased participation by 30%, which revitalized the local sports scene and fostered a sense of community pride.

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Can you give an example of a creative solution you implemented to improve an athlete's performance?

Questions like this assess your problem-solving skills and creativity in enhancing an athlete's performance. You need to explain a specific problem you identified, describe the innovative solution you implemented, and detail the measurable impact it had on the athlete's performance.

Example: In working with a middle-distance runner struggling with anxiety before races, I introduced visualization techniques combined with music playlists tailored to her preferences. This unique approach created a calming pre-race routine that allowed her to focus mentally. After implementing it, she reported feeling more relaxed and ultimately set a personal best in her next competition. It was rewarding to see how a simple shift could enhance her performance significantly.

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How do you ensure clear and effective communication with your clients?

This interview question aims to assess your ability to communicate effectively with clients, which is crucial for building strong relationships and ensuring client satisfaction. You need to emphasize how you establish trust and rapport by building strong relationships, use clear and concise language to avoid jargon, and implement feedback mechanisms through regular check-ins.

Example: I focus on building a genuine connection with my clients because trust sets the foundation for effective communication. I strive to express ideas in a straightforward manner, making complex concepts easy to grasp. Regular check-ins and soliciting feedback also help me understand their needs better. For example, after presenting a strategy, I encourage questions to ensure we’re on the same page and can adjust as needed.

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How has your educational background prepared you for a role as a sports consultant?

This interview question aims to assess how your education has equipped you with the knowledge and skills necessary for the role. Mention relevant coursework like sports management classes and highlight practical experiences such as an internship with a sports team.

Example: My educational journey has been instrumental in shaping my approach to sports consulting. Through courses in sports management and marketing, I gained insights into industry trends and strategies. Internships, like my time with a local sports agency, gave me hands-on experience in client relations and event planning. Furthermore, certifications in data analytics have equipped me with skills to leverage analytics in optimizing sports strategies, which is crucial in today's competitive landscape.

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Describe a situation where you had to solve a complex problem related to sports performance.

Interviewers ask this question to assess your problem-solving skills and your ability to handle complex issues related to sports performance. You need to clearly identify the problem, describe the solution you developed and implemented, and explain how you evaluated the outcome and made adjustments. For example, you could say: 'I analyzed player performance data and identified a drop in stamina during games. I created a new training regimen focused on endurance, monitored performance improvements, and adjusted the regimen as needed.'

Example: In one role, I noticed a team struggling with their endurance during late matches, which affected their performance. I gathered data on their training routines and nutrition. After analyzing the findings, we revamped their training and introduced nutritional workshops. This adjustment not only improved their energy levels in games but also fostered better teamwork. The players felt more confident, and we saw significant improvement in their performance in the following matches.

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What are the most common injuries in the sport you specialize in, and how do you prevent them?

Employers ask this question to gauge your knowledge of the sport and your ability to manage athlete health. You need to identify common injuries like ACL tears, explain prevention strategies such as proper warm-up routines, and discuss rehabilitation methods like physical therapy.

Example: In my specialty, common injuries like ACL tears and ankle sprains often arise. To prevent these, I focus on proper conditioning, flexibility exercises, and encouraging athletes to wear appropriate footwear. When injuries do occur, I emphasize a tailored rehabilitation approach, incorporating strength-building and gradual return-to-play protocols. For example, using resistance bands can be great for rebuilding strength in the knee after an ACL injury, helping athletes return stronger than before.

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How do you tailor your consulting approach to meet the specific needs of different clients?

Hiring managers ask this question to gauge your ability to customize your services to fit the unique needs of each client. You should mention that you conduct initial meetings to understand the client's goals and objectives, and then adapt your strategies based on their feedback and suggestions.

Example: When working with clients, I start by genuinely understanding their unique goals and challenges. For example, if a team aims to boost fan engagement, I might suggest tailored marketing strategies based on their specific audience. I keep communication open, adapting my approach as we receive feedback. Using data effectively helps us make informed decisions, ensuring that our strategies are aligned with their vision and yield the best results.

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Can you provide an example of how you have helped a client achieve their goals?

Questions like this aim to gauge your ability to understand client needs, develop effective strategies, and achieve measurable results. You should mention how you identified a client's specific performance targets, implemented a tailored training program, and highlight the improved performance metrics as a result.

Example: In a previous role, I worked with a local football club looking to boost youth participation. I took the time to understand their vision and collaborated with them to create engaging community outreach programs. Through targeted marketing and outreach, we increased youth registrations by 40% in just one season, demonstrating the real impact of aligning strategies with clear goals. It was rewarding to see their vision come to life.

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What strategies do you use to ensure client satisfaction?

Interviewers ask this question to gauge your ability to understand and meet client needs, ensuring long-term satisfaction and retention. You should explain that you conduct initial consultations to understand client goals, schedule regular check-ins for effective communication, and tailor strategies to fit each client's unique preferences.

Example: To ensure my clients are satisfied, I begin by really diving into their specific needs and aspirations. Establishing clear and open communication is key; I want them to feel comfortable sharing their thoughts. For example, I once tailored a marketing strategy for a local club that increased their engagement significantly. By delivering tailored solutions, I ensure that each client feels heard and valued in our partnership.

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What steps do you take to identify the root cause of a performance issue?

Interviewers ask this question to gauge your analytical skills and collaborative approach in solving performance issues. You need to explain that you first analyze data and performance metrics, such as reviewing game footage, and then consult with team members and stakeholders, like discussing with coaches, to identify the root cause.

Example: When tackling a performance issue, I start by diving into relevant data and performance metrics to pinpoint any trends or anomalies. It's also crucial to engage with team members and stakeholders to gain different perspectives on the situation. Once I have a clearer picture, I brainstorm potential solutions, implement them, and closely monitor the results to ensure we’re moving in the right direction. For instance, in a previous role, this approach helped us boost team engagement significantly.

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How do you prioritize and manage multiple problems or projects at the same time?

Interviewers ask this question to assess your organizational skills, ability to prioritize effectively, and capability to communicate and collaborate with your team. You need to mention how you use project management tools to stay organized, assess the urgency and impact of tasks to prioritize them, and coordinate with team members to ensure smooth execution.

Example: When juggling multiple projects, I focus on what's most urgent and impactful, creating a clear timeline for each task. Communication is key, so I regularly check in with my team to ensure we're aligned and can adjust priorities if needed. For example, during a recent campaign, I managed overlapping deadlines by breaking down tasks and collaborating closely, helping us deliver on time while maintaining quality.

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Can you explain the key metrics you use to evaluate an athlete's performance?

This interview question aims to assess your understanding of the key performance metrics used in evaluating athletes and your ability to apply these metrics to real-world scenarios. You should mention metrics like VO2 max and agility tests, and explain how these metrics influence training plans and performance improvements.

Example: When evaluating an athlete's performance, I focus on metrics like speed, endurance, and technical skills. For instance, analyzing sprint times can reveal improvements in speed, while heart rate data helps gauge endurance levels. I also consider game-specific stats, such as assists or goals scored, to assess overall contribution. Using data analysis tools, I can visualize trends and tailor training programs that align with each athlete's unique strengths and weaknesses.

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Can you provide an example of how you have successfully communicated a difficult message to a client?

This question aims to assess your communication skills, particularly in challenging situations, and your ability to maintain client relationships. You need to describe a specific instance where you acknowledged the client's concerns, used simple language to convey the message clearly, and suggested actionable steps to resolve the issue.

Example: In my previous role, I had to inform a client that their sponsorship proposal had been declined. I approached the conversation with empathy, acknowledging their efforts and feelings. I clearly explained the reasons behind the decision, while also providing alternative opportunities to explore. By focusing on solutions and maintaining an open dialogue, we were able to strengthen our relationship and align on future initiatives.

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Can you describe a time when you had to explain complex information to a client who was not familiar with the subject?

What they are looking for is your ability to simplify complex information and show empathy towards the client's perspective. You need to describe a specific situation where you used analogies to explain sports metrics and asked questions to gauge the client's understanding.

Example: In a previous role, I worked with a client struggling to understand sports analytics. I broke down the data into relatable visuals and explained concepts using everyday analogies, focusing on their goals. This approach made the information accessible, and I encouraged questions to ensure clarity. By fostering an open dialogue, I not only simplified the complexities but also built a stronger rapport, allowing us to collaborate effectively on their strategy.

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What sports do you have the most experience with, and why?

Questions like this aim to assess your depth of knowledge and relevant experience in specific sports, showcasing how your background aligns with the role. You need to mention the sports you have the most experience with, such as, "I have extensive experience in soccer, having played and coached for over 10 years," and highlight your achievements, like, "I led my team to a regional championship in soccer.

Example: I've spent a lot of time working with football and rugby, mainly because of their deep-rooted cultures in the UK. My experience with football includes developing grassroots programs that engage youth, while in rugby, I've helped improve performance analytics for local teams. These sports resonate with me personally, and I enjoy the challenge of creating strategies that can elevate performance and community involvement.

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Can you describe a time when you had to manage a difficult client? How did you handle it?

This question aims to assess your problem-solving skills, communication abilities, and emotional intelligence when dealing with challenging situations. You need to describe a specific instance where you identified the root cause of the client's dissatisfaction, maintained clear and consistent communication, and remained calm and composed under pressure.

Example: In my previous role, I worked with a client who was frustrated about a delayed project. I scheduled a call to listen to their concerns without interruption, which helped diffuse the tension. By acknowledging their feelings and outlining a clear plan moving forward, we turned the situation around. This approach not only strengthened our relationship but also resulted in a successful project delivered ahead of the revised timeline.

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Can you provide an example of a successful outcome from one of your consulting projects?

Hiring managers ask this question to gauge your ability to deliver tangible results and to understand your problem-solving approach. You need to highlight a specific project where your consulting led to measurable improvements, such as increasing team performance by 20%, and explain how you identified key areas for improvement to achieve this outcome.

Example: In one project, I worked with a local football club facing declining attendance. By analyzing fan feedback and implementing targeted marketing strategies, we saw a 30% increase in match-day attendance within a season. This success stemmed from strong collaboration with the club’s management and an open dialogue with fans, which really helped us tailor our approach and connect more effectively with the community.

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How do you approach problem-solving when faced with limited data or resources?

What they want to know is how you handle challenges when you don't have all the information or tools you need. Highlight your ability to adapt by explaining how you adjust strategies based on the data you have, showcase your analytical thinking by breaking down problems into manageable parts, and emphasize your creativity by describing how you develop unique solutions.

Example: When tackling challenges with limited data or resources, I embrace a flexible mindset. For example, in a previous role, we faced budget constraints for a marketing campaign. I gathered insights from existing customer feedback and social media trends, allowing us to craft a targeted approach that maximized impact. This experience taught me the value of thinking outside the box and leveraging different perspectives to drive results.

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Ace your next Sports Consultant interview with even more questions and answers

Common Interview Questions To Expect

1. Why should we hire you for this position?

The interviewer is looking for a candidate to demonstrate their skills, experience, and passion for the role. Answers should highlight relevant qualifications, achievements, and how they can contribute to the company's success.

Example: You should hire me for this position because I have a strong background in sports management and consulting. I have successfully worked with various sports organizations to improve their performance and achieve their goals. I am passionate about helping athletes and teams reach their full potential, and I believe I can make a valuable contribution to your company.

2. Can you tell me about a challenge or conflict you've faced at work, and how you dealt with it?

The interviewer is looking for examples of problem-solving skills, conflict resolution abilities, and how you handle challenges in the workplace. Be honest, provide specific details, and focus on the positive outcome.

Example: Sure! One challenge I faced was when a client was unhappy with the training program I had designed for their team. I listened to their feedback, made adjustments to the program, and worked closely with them to ensure their needs were met. In the end, the client was satisfied with the revised program and even referred me to other potential clients.

3. What are your salary expectations?

Candidates can answer by stating a specific salary range, mentioning their flexibility, or asking about the company's budget. Interviewers are looking for candidates who are realistic, informed about industry standards, and open to negotiation.

Example: I'm looking for a salary in the range of £30,000 to £40,000, but I'm open to discussing based on the company's budget and benefits package. I've done some research on industry standards and believe this range is fair for my level of experience and skills. I'm also open to negotiation and discussing other forms of compensation.

4. Can you describe a time when your work was criticized?

The interviewer is looking for how you handle criticism, your ability to reflect on feedback, and how you have used criticism to improve your work. Be honest and show resilience and a willingness to learn and grow.

Example: Sure! In a previous project, I received feedback from a client that they were not satisfied with the strategies I had proposed. Instead of taking it personally, I took the feedback on board, reassessed my approach, and came up with a new plan that better met their needs. It was a valuable learning experience that helped me improve my consulting skills.

5. What motivates you?

The interviewer is looking for insight into your personal drive and passion for your career. You can answer by discussing your goals, values, or what inspires you to succeed in your field.

Example: What motivates me is the opportunity to help athletes reach their full potential and achieve their goals. I am passionate about sports and love seeing the impact it can have on individuals and communities. The drive to make a positive difference in the sports world keeps me motivated every day.

Company Research Tips

1. Company Website Research

The company's official website is a goldmine of information. Look for details about the company's history, mission, vision, and values. Understand their products, services, and target audience. Pay special attention to any section related to sports consulting, as this will give you insights into their approach and priorities in this area. Also, check out their 'News' or 'Blog' section to stay updated with their recent activities and achievements.

Tip: Don't just skim through the website. Take notes and think about how you can contribute to their mission and goals.

2. Social Media Analysis

Social media platforms provide a more informal view of the company. Check their LinkedIn, Twitter, Facebook, and Instagram profiles. Look at their posts, comments, and reviews to understand their company culture, customer relations, and current affairs. For a sports consultant role, their LinkedIn page can be particularly useful to understand their professional network and partnerships in the sports industry.

Tip: Follow or like their pages to show your interest and stay updated with their posts. Engage with their content if appropriate.

3. Industry News and Reports

Researching industry news and reports can give you a broader context of the company's position in the sports industry. Look for trends, challenges, and opportunities in the industry. Understand how the company is responding to these factors. This will help you to discuss industry-related topics intelligently during the interview and show your proactive approach.

Tip: Use reliable sources for your research like industry journals, market research firms, and reputable news outlets. Google Alerts can be useful to get the latest news about the company and the industry.

4. Competitor Analysis

Understanding the company's competitors can give you insights into their unique selling points and areas of improvement. Look at the competitors' offerings, strategies, and customer reviews. This can help you to suggest ideas during the interview on how the company can differentiate itself or improve its services.

Tip: Use tools like SWOT analysis to compare the company with its competitors. But remember, the goal is not to criticize the company but to show your strategic thinking skills.

Curveball Questions

How to respond to the silly questions where there's no right answer.

1. If you could have dinner with any athlete, dead or alive, who would it be and why?

This question assesses the candidate's knowledge and interest in sports as well as their ability to think creatively. Common answers may include famous athletes like Michael Jordan, Serena Williams, or Usain Bolt. An answer that provides a unique perspective or insight into the athlete's life or career would stand out.

Example: If I could have dinner with any athlete, I would choose Muhammad Ali. Not only was he a legendary boxer, but he was also a powerful advocate for civil rights and social justice. I would love to hear about his experiences both inside and outside the ring.

2. If you were a sports team mascot, what would your costume look like and why?

This question evaluates the candidate's creativity and ability to think outside the box. Common answers may include animal mascots or symbols associated with the team. An answer that showcases a unique and memorable costume design would stand out.

Example: If I were a sports team mascot, my costume would be a combination of a lion and a superhero. The lion represents strength and courage, while the superhero aspect adds a sense of excitement and energy to the team's fans.

3. If you could invent a new sport, what would it be and how would it be played?

This question tests the candidate's creativity, innovation, and understanding of sports principles. Common answers may include variations of existing sports or completely new concepts. An answer that introduces a unique and engaging sport concept with clear rules and objectives would stand out.

Example: If I could invent a new sport, it would be called 'Skyball'. It combines elements of basketball and trampoline gymnastics, where players have to score points by dunking the ball into a hoop suspended high above the ground. The game would require agility, coordination, and teamwork to succeed.

4. If you were a sports equipment, what would you be and why?

This question assesses the candidate's self-awareness, personality traits, and how they perceive themselves in a sports context. Common answers may include equipment like a basketball, soccer ball, or tennis racket. An answer that connects the candidate's qualities or characteristics to the function of the equipment would stand out.

Example: If I were a sports equipment, I would be a pair of running shoes. Just like running shoes provide support, stability, and endurance to athletes, I strive to support and motivate others to achieve their goals. I also value the importance of perseverance and continuous improvement, much like the journey of a runner.

5. If you could compete in any Olympic sport, which one would you choose and why?

This question evaluates the candidate's knowledge of Olympic sports, personal preferences, and aspirations. Common answers may include popular Olympic sports like swimming, track and field, or gymnastics. An answer that highlights the candidate's passion for a specific sport or the values associated with it would stand out.

Example: If I could compete in any Olympic sport, I would choose beach volleyball. I love the dynamic nature of the sport, the teamwork required between partners, and the adrenaline rush of playing on the sand. Beach volleyball embodies the spirit of camaraderie, determination, and skill that I admire in athletes.

What to wear to an Sports Consultant interview

  • Dark coloured suit
  • White or light blue shirt
  • Conservative tie
  • Polished dress shoes
  • Minimal jewellery
  • Neat, professional hairstyle
  • Light, neutral perfume
  • Clean, trimmed nails
  • No visible tattoos or piercings
  • Carry a professional bag or briefcase
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